DK provides the CDC (Centers for Disease Control and Prevention) the Hispanic marketing expertise necessary to efficiently provide relevant public health messaging to the US Latino audience.

DK's team of bilingual community managers enables CDC en Español Facebook & @CDCespanol Twitter to serve as the hub of daily information and conversation for the Hispanic community on health, safety & protection. Launched on December 1, 2010 both channels surpassed 3,500 fans/followers after only 3 months.

Additionally, DK provides the federal government client with Social Media Monitoring services needed to gain a pulse on current online Spanish health conversation. This research serves as a primary input into developing the CDC's long term Hispanic communications strategy. Finally, our creative team develops cost effective Advertising campaigns targeting predetermined audiences based on health topics and awareness initiatives.

http://facebook.com/CDCespanol

http://twitter.com/CDCespanol

Social Media Spanish, a service of DK Web Consulting works with the agency Strongmail to provide Hispanic soccer and car fans with all the latest news and tips through social conversation.

In this case, our team relies solely on the power of organic social growth providing a continuous and engaging dialogue to our fans. An important component in these campaigns is to converse with our fans during specific soccer events and share their emotions with direct and open conversation. We value and connect with each one of our fans and encourage them to share their emotions with us through comments, photos and video! Specific questions about our clients products are answered on time and in a manner putting the customer/fan at the center of the brand

Additionally, we create unique promotions targeting the core of the brand and translating all our research into meaningful campaigns. DK's team is formed by talented bilingual professionals with different backgrounds and passions enabling a real connection with different brands and providing conversation in a natural and fluent Spanish or Spanglish conversation.

DK Web Consulting was chosen by Scarguard Labs of Great Neck, NY as the exclusive digital agency for its extensive product line being sold in over 60,000 stores nationwide. DK is tasked with the entire online Hispanic marketing presence for Scarguard including a Spanish language website, blog, as well as Facebook and Twitter profiles. Soon after kickoff of the Hispanic strategy, Scarguard commissioned DK for the management of all general market campaigns as well. DK was chosen against several competitors for their exemplary background working with several well known CPG (consumer packaged goods) brands across the country.

DK's health communications work for the Centers for Disease Control and Prevention assisted Scarguard to choose DK as the right fit for the project.

See more social listening insights.

DK works with the client ALPFA to provide custom Facebook Welcome tabs targeting the Hispanic professional audience.

Our team researched the most attractive graphics and messaging to provide ALPFA with a call to action that resonates with their web visitors. ALPFA is an organization that creates opportunities for Latino leadership in the global community.

See the ALPFA facebook page.